Home News Our new CRM partner: FAST TRACK
Alea & Fast Track

Our new CRM partner: FAST TRACK

31 March 2020

Dear affiliates, we have great news!

As of April 2020, we will start our new partnership with Fast Track, a CRM tool focused on the gambling industry. After teaming up with Netrefer in 2018 to upgrade our affiliation platform, with Looker in 2019 (acquired by Google) to ensure data-driven, fast and efficient business decisions, we are now delighted and highly looking forward to starting using and making the most of our new Customer Relationship Management tool provided by Fast Track.

Here’s what our CEO, Pau Puigpelat Barrado, said following the announcement of the new partnership: “We are excited to take the next step in enhancing our player engagement. We have already worked hard to ensure we can segment on rich, relevant data, and now we want to make sure we can action this in the right moments.”

And here’s what Fast Track’s Co-Founder and CEO, Simon Lidzén, said:“In terms of their use and understanding of data, SlotsMillion are very advanced. FT CRM will enable them to take this knowledge and apply it to their customer experience in a more automated and streamlined way.”

 

About us, Alea Ltd:

Alea Ltd is an award-winning leader in the field of online gaming dedicated to delivering fully licensed, multi-platform online casinos to their customers while offering high-performance gaming solutions and top-quality services to the marketplace. They aim to create a remarkable experience whether it’s for their players, their associates, their affiliates or their employees.

Thanks to their inventive spirit, SlotsMillion has been awarded as Best New Casino of 2015 (Meister Awards), Innovation of the Year in 2016 (EGR Operator Marketing & Innovation Awards), Innovator Operator of 2018, Slots Operator of 2019 & Mobile Opera-tor of 2020 (International Gaming Awards), and continue expanding towards new mar-kets and growth opportunities.

About FAST TRACK:
Founded in 2016, FAST TRACK is an award-winning customer engagement technology and service provider. FAST TRACK provides the only CRM platform built specifically for iGaming.